During the last presidential election cycle, I spent untold hours talking to voters while canvassing my precinct, making phone bank calls from the local Democratic Committee office, and talking to colleagues at work. I could talk about all sorts of facts regarding the candidates' domestic and foreign policy positions, voting records, political appointments and stated political philosophy. The partisans on each side either agreed or disagreed with me and went their merry way. No surprise in that. More surprising to me was the reaction of the undecided voters. They weren't particularly interested in or swayed by rational discussion either. In the end, voting for many of them was an emotional decision. They would vote for whichever candidate they just felt better about.
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