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View Diary: The Marketing Letter—A Different Way to Look for a Job (39 comments)

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  •  Thanks, fou! (4+ / 0-)
    Recommended by:
    fou, a gilas girl, northsylvania, DawnN

    "Religion is what keeps the poor from murdering the rich."--Napoleon

    by Diana in NoVa on Sat Jan 07, 2012 at 09:27:22 AM PST

    [ Parent ]

    •  Thank you. (5+ / 0-)

      One of the many things I like about this post is that it encourages people to market themselves.  It's very important, especially in this economy, to create your own brand.  The days of just having a job are long gone.

      I'm in the tech world which is extremely volatile.  It's not at all uncommon for companies to layoff workers, and startups go bust all the time.  I was employed at a startup until recently (it went belly up, and I'm now at a new company), and I survived a round of layoffs there by using linkedin.  

      I'm a woman in tech.  I'm also very qualified, so I'm used to all kinds of underhanded bullshit.  I decided to promote my own work on linkedin in part to protect myself by making it really hard for anyone to misrepresent my qualifications and my capabilities.  

      It worked.

      Not only that, when it came time to finding a new role, all I had to do was message someone on linkedin who was connected to the people I wanted to work with.  Do you know how satisfying it is to hang up on a recruiter who calls you about an opportunity at a company, message a connection who introduces you to someone at that company, and land a job there the next week?

      I love linkedin.  It's all about being connected.

      •  Wow, that's impressive! (1+ / 0-)
        Recommended by:
        fou

        LinkedIn came along after I had retired from my job.  It sounds like a great tool for people to use.

        And hats off to YOU, for using it so well!  I'm glad you were able to land the job you wanted!

        "Religion is what keeps the poor from murdering the rich."--Napoleon

        by Diana in NoVa on Sat Jan 07, 2012 at 11:09:26 AM PST

        [ Parent ]

      •  this is what makes me cringe from it, though (0+ / 0-)
        One of the many things I like about this post is that it encourages people to market themselves.  It's very important, especially in this economy, to create your own brand.

        I wonder where the line is between being empowered and making oneself into an object to be marketed.

        I think that self-objectification is one of the subtler manifestations of the ugliness of this system.

        So when I read these discussions of what is required of people in these times, I find myself thinking: Wait. I am a human being. I am not a brand.

        You know?

        •  Hmmm. (0+ / 0-)

          I'm not sure what you mean by "objectification."  If (the royal) you are marketing yourself just to get a job, then I agree that's problematic.  My point was that people should market themselves to get more than just a job.  People should market themselves as a means of investing in themselves and the life they want for themselves.  In that sense, self-promotion as a means of changing one's life is empowering.

          That's how I meant it.

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