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View Diary: The Story of Bain is hitting Home (269 comments)

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  •  No, it's too early (4+ / 0-)
    Recommended by:
    laserhaas, jamess, nzanne, FarWestGirl

    Way too early.

    Remember California. The GOP ran all those ads, they spent millions, before Jerry brown ran a single one.

    Who's in the governors mansion? Not the GOP.

    There's a sweet spot to advertising. You can spend way too much, way too early, and people tune them out closer to the election.

    But they'll hear the new ads from your opponent. Who also has the advantage of having all that time to do research and find all your dirt that people haven't heard about.

    Don't think obama hasn't been doing his research, making ad buys for later in the season, etc. I wouldn't be surprised if he's bought up huge chunks of ad time, maybe a full half hour on prime time, already.

    Filling the time is easy. Grabbing it far enough ahead of when you want to air it takes planning.

    And romney's team seems to be seriously lacking in that department.

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