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View Diary: Do Republicans REALLY Think We're That Stupid? Yes, They Do. Updated With Action Plan (81 comments)

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  •  Positive messages don't sell. (0+ / 0-)

    Smears work WAY better, even when they're not the outrageous lies and distortions the right has mastered.

    So you could say

    "Romney and Ryan will replace your Medicare coverage with coupons"

    That's totally true, and scary in its own right, but boringly factual.  

    Far better is the scarier-sounding:


    Sounds awful to the point of blatently false, doesn't it?  But it's not.  It's not saying they will rape you, even though it insinuates exactly that.  Instead, it's a statement that, when directed at a victim of rape, is consistent with the GOP platform's banning of abortion, even in cases of rape.

    This is how the GOP operates, the way they message.  Screw fighting fire with buckets of water; fight it with fire. Burn the woods down before they can.

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