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View Diary: >>> Breaking: DNC Devastates Mitt Romney with the most CLEVER web ad of all time (58 comments)

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  •  yep, hyperbole is a turn-off (1+ / 0-)
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    mightymouse

    I'm glad to have this link diaried yet again, it's great that people who didn't see it before now see it and link to it, and it's wonderful that 2 million people have seen it. Bravo!

    On the other hand, hyperbole in diary titles tends to have the "cry wolf" effect. At least to me, and I suspect even more so for 'winnable voters' (persuadable, swing, independent, undecided, low-info, etc.).

    It's not breaking. It's funny but doesn't really 'devastate' Romney (less than e.g. the graphs of gas prices or federal deficit, imho). It's not really a web 'ad' per se. 'Of all time' is a big claim that I'm not sure is warranted.

    Other than that, again, bravo!

    Maybe I'm just grumpy from reading the polls.

    hy·per·bo·le  (h-pûrb-l)  n.
    A figure of speech in which exaggeration is used for emphasis or effect, as in: 'I could sleep for a year' or 'This book weighs a ton'.
    [Latin hyperbol, from Greek huperbol, excess, from huperballein, to exceed : huper, beyond; see hyper- + ballein, to throw; see gwel- in Indo-European roots.]

    1. an obvious and intentional exaggeration.
    2. an extravagant statement or figure of speech not intended to be taken literally, as “She’s as big as a house.” Cf. litotes. — hyperbolic, adj.

    a deliberate exaggeration used for effect

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