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View Diary: How a salesman lost a sale (207 comments)

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  •  i have a friend who really REALLY wanted a (20+ / 0-)

    hummer.  he is a big teddy bear - REALLY big teddy bear - he teaches little kids swimming at his brother's swim school.

    he also walks around with enough cash to put down hefty deposit and always has financing already arranged through his credit union.

    went into the hummer dealership and got snubbed - they wouldn't even go up to ask him what he'd like to say.  (same thing happened at a dodge dealership when he was looking for a truck - he had $7k in his pocket that time, too, with financing arranged - that one pulled a bait and switch on him - but more on that in a minute).

    SOOOOOooo,  the fancy schmancy hummer dealership was across from my dealership at that time.  he walked out, called me and was furious - in his quiet manner.

    he was ready to buy that day - but not now.  a few days later, we took in a hummer II on trade - every young male on that site was salivating to try to sell it.

    me?  i called mike - he came down and it was gone in 15 minutes!  the best part, we had to get it smogged - at that across the street fancy schmancy dealership - and a few little things taken care of - so i drove it over with a smile.

    while it was in service, i walked around to sales and started "chatting" with the sales reps - then sweetly told them that my customer had been in the prior week to buy their brand new blue one, but no one would help him - so when we got this one in, he bought if from me.

    i left them looking absolutely pea green with jealousy as well as looking sick.

    now, back to the dodge dealership - they wrote up the deal - he said yes, they took it back to the sales manager to finalize and didn't return.

    when i went back to ask where the 4square was, they went "WHAT paper?"

    i knew the owner from another venue - went in to his office and told him my friend had cash and was ready to buy but if that was how his dealership treated customers, we were outta there.  he bought a brand new truck (also blue) several weeks later from another dealership.

    never never never judge a book (or a customer) by the cover!

    my own story?  a lovely hispanic woman came in for a fully loaded acura - wanted the works.  she owned a food truck and was very successful.  the on duty sales "manager" that night for my dealership hated me - tried to price the loan rates at usury levels - was trying to kill the sale.

    i was so angry that i told my customer what was happening and that i wouldn't allow it and asked if she could come back the next morning when my regular manager was there and i would get her the interest rates she qualified for and would make sure she was treated fairly.  

    first thing the next morning i was in the gm's office with my manager who was also the finance manager and filing a complaint against the night mgr.  they called her in and she snippily said that the customer wasn't serious and.....

    at that exact moment, my customer returned - with $20k cash to put down on the car to lower the payments.  when my gm and manger (the good one) picked their jaws up off the floor, we completed the sale at the correct advertised interest rate.

    were there consequences for that other manager?  eventually... eventually.  ;)

    EdriesShop Is it kind? is it true? is it necessary?

    by edrie on Sun May 12, 2013 at 12:07:36 PM PDT

    [ Parent ]

    •  Cash vs financing (8+ / 0-)

      I imagine many dealerships these days would be completely bummed to hear you're going to pay cash - the margins on the financing (or even just initiating a loan) are probably better than on selling the car itself.

      You couldn't load a pistol with dormitive virtue and shoot it into a breakfast-roll - CS Peirce

      by Mr Raymond Luxury Yacht on Sun May 12, 2013 at 01:27:19 PM PDT

      [ Parent ]

      •  Exactly right (10+ / 0-)

        When my car loans have been done in the past, I've always set aside half for my next car which means I have the next car half paid for when I keep my car for 10 years.  

        Because I kept my last one for 20 years, I had enough set aside to pay for my new one in total so I made the deal on my car before discussing financing.   Jaws dropped as I was being taken to the financing guy and told them I'd be bringing in a cashiers check when I picked up my new car.  They wanted to finance the loan and even inisisted that I "have a talk" with the finance manager who went so far as to suggest I finance it and keep my savings for a rainy day.

        On the day I came to pick up the car, I was first taken to the finance manager who not only checked the cashiers check I had, but also called the bank to confirm it.  His gloomy expression continued as he led me back to the salesperson to complete the pick up procedure and new car orientation.

        They must make most of their money that way.

        There already is class warfare in America. Unfortunately, the rich are winning.

        by Puddytat on Sun May 12, 2013 at 04:10:57 PM PDT

        [ Parent ]

      •  Yep. I learned - don't tell them cash until ... (4+ / 0-)
        Recommended by:
        randallt, Bule Betawi, Ginny in CO, MKinTN

        the price is agreed on.  They are usually figuring on padding the sale with either high interest rates or rebate/kick-back from the financing entity.

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