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View Diary: Lowe's pulls advertising from O'Reilly show (370 comments)

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  •  Any content provider with sinking ratings (0+ / 0-)

    will be poorly positioned in the next set of contract negotiations. They cannot remain competitive by ignoring content with ratings and ad dollars heading south. Billy O'Silly will certainly reach a point where he is forced to either change his format or be dropped.

    "I count him braver who overcomes his desires than him who conquers his enemies; for the hardest victory is over self." --Aristotle

    by java4every1 on Sat Jul 28, 2007 at 08:22:43 AM PDT

    [ Parent ]

    •  Those ratings are so small to begin with (0+ / 0-)

      that any notion of "sinking" is overblown. It's not about ratings. It's about the extent to which a cable operator feels obliged to carry the channel.

      Surely we remember the tussle between cable operators and NFL Network. Was that about ratings, or just about power?

      Resist authoritarian aggression.

      by ticket punch on Sat Jul 28, 2007 at 08:52:09 AM PDT

      [ Parent ]

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