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  •  because it's cheaper than tv ads? ... (0+ / 0-)

    ...there's a certain "professor" who pimps his video courses on every cable channel 24/7/365, claiming to give the first course "free" minus the obligatory "shipping & handling" fee, of course. I don't know the total of his advertising budget, but it must be staggering, at least in the millions! Frankly, I don't know how he turns any profit at all.

    "Great men do not commit murder. Great nations do not start wars". William Jennings Bryan

    by ImpeachKingBushII on Wed Apr 15, 2009 at 08:53:12 AM PDT

    [ Parent ]

    •  it's cheap to produce CDs/DVDs (2+ / 0-)
      Recommended by:
      ImpeachKingBushII, zagrobelny

      Print a CD for 35 cents, charge $7.00 for "shipping and handling".  He is getting more than a two thousand percent markup on the original pitch, and if anyone buys any of his other CD courses, it's pure gravy.

      He doesn't advertise on expensive shows.  He's doing more than OK with his profit margin!

      Politics is like driving. To go backward, put it in R. To go forward, put it in D.
      President Barack Obama. At last.

      by TrueBlueMajority on Wed Apr 15, 2009 at 09:00:19 AM PDT

      [ Parent ]

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