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View Diary: Want Maddow and Olbermann? Then this cannot happen:Update#1 (300 comments)

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  •  When providers are ALSO the programmers (2+ / 0-)
    Recommended by:
    IreGyre, James Robinson

    The result is customers will be played.

    I notice today Time Warner is trying a new ploy, to get consumers stirred up, and thinking they will be important in the final decision making.

    Irregardless, price hikes will happen, and probably with a less valuable content.  

    Happens every time.

    TW Cable Asks Subscribers: Rates Or Brawl?

    Drumming up an unusual PR campaign, Time Warner Cable is asking its subscribers to decide how it should handle some upcoming big cable network rate hike negotiations.

    Time Warner will soon be in the midst of some upcoming big deal talks with News Corp's group of broadcast and cable networks, Scripps Networks, NFL Network and others.

    Historically, cable and satellite TV operators get caught in the crossfire when cable networks ask for rate hikes. Operators risk their customers' wrath when they take off those channels for a period of time while in negotiation.

    On the Web area -- RolloverOrGettough.com -- Time Warner asks subscribers to vote whether it should "roll over" or "get tough" with these networks. Time Warner doesn't actually say whether it will reveal the results or how it will act.

    "We've got a hard choice," says the message on the site. "No one likes paying more. You don't. We don't. Yet every time our contracts with TV program providers come up for renewal, that's what we face. Price increases. Big ones. Up to 300% more. Sometimes, we can avoid passing them on to you. Sometimes we can't."

    A jury consists of twelve persons chosen to decide who has the better lawyer. Robert Frost

    by bamabikeguy on Tue Dec 01, 2009 at 12:45:47 AM PST

    •  Looks like a clicking gimmick (0+ / 0-)

      RolloverOrGettough.com

      We've got a hard choice

      No one likes paying more. You don’t. We don’t. Yet, every time our contracts with TV program providers come up for renewal, that’s what we face. Price increases. Big ones. Up to 300% more. Sometimes we can avoid passing them on to you. Sometimes we can’t. Sometimes, a network will threaten to take your shows away if we don’t roll over. Whenever that’s happened in the past, we’d make the best deal we could and hope that would be the end of it. But it never was. So no more. The networks shouldn’t be in the driver’s seat on what you watch and how much you pay. You’re our customers, so help us decide what to do. Let us know if you want us to Roll Over, or Get Tough. We’re just one company, but there are millions of you. Together, we just might be able to make a difference in what America pays for its favorite entertainment.

      A jury consists of twelve persons chosen to decide who has the better lawyer. Robert Frost

      by bamabikeguy on Tue Dec 01, 2009 at 01:17:47 AM PST

      [ Parent ]

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