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View Diary: Democratic Primary IA-5, Newspapers not publishing candidate letters (13 comments)

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  •  LTEs are good, but also drops in a flood. (3+ / 0-)

    In another lifetime, I was an editorial page copy editor and I can say from ample experience that election-related letters to the editor are good, but many newspapers are inundated with them as Election Day draws closer.

    We had to balance which ones ran in the limited available space by race -- we covered myriad local, state, and federal races, not to mention local referendus -- balance between pro- and con-, election and non-election issues, and whether letters were genuine or astroturf. Moreover, many newspapers, including the one for which I once worked, set a deadline a few days out from Election Day, after which they will not publish any more campaign-related letters.

    And if your local newspapers have to choose between advertising revenue and letters to the editor, I'm not surprised that they'd choose revenue. That's how they survive. If they post LTEs on their websites, however, there should be no reason for not posting yours.

    •  The problem that I see is that they are not (1+ / 0-)
      Recommended by:
      Railfan

      printing any letters.  So the balance issue is not the problem.  

      They have decided not to print any candidate letters at all, with the idea being that then the people who want to get the information to voters will buy ads.

      I think this is wrong in that a lot of people who write a letter are not going to pay for an ad, at a rate of a dollar a word to get their letter to the public.  My letter would cost over 200 dollars for one printing which is a lot of money, that if most people have they would be better to send it to the candidate of their choice to run TV or radio ads.

      I think that this policy could be just one more things to speed up the downfall of print in our area.  They have been struggling for quite a while, and I don't think this is going to help them.  

      Maybe I will write a letter to the editor about the fact that they are not printing letters to the editor and see what kind of response they get.  Could be very interesting to see the response if there is one.

      Help retire Steve King, go to Denklau for Congress and give him some help if you can.

      by NWIA Granny on Thu Jun 03, 2010 at 09:32:38 AM PDT

      [ Parent ]

      •  Oy, such marketing genius... (1+ / 0-)
        Recommended by:
        NWIA Granny

        That's different from what I thought at first, and that policy is whacked out. I'll be surprised if they get a quarter of the revenue that they're expecting. Paltry return for honking off your readership.

        I wonder which consulting Super Genius thought of that one. Oh, wait ... of course! It's got to be W.E. Coyote!

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