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View Diary: PETITION: BRING BACK MAD MEN IN 2011! (47 comments)

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  •  Wrong, wrong, and wrong! (0+ / 0-)

    once all the plays (even just during the same week) are considered, Mad Men scores rather well in number of viewers.

    Also: no one, but no one, knowledgable is predicting the death of Mad Men anytime soon.

    And as for best show on TV: well, that's obvious.

    Got to go to the store, so I don't have time to look up the links I've read that refute ya, but they've got this thing called Google...

    •  "critics took mad men from dismal ratings failure (0+ / 0-)

      ro ratings mediocrity"

      TVbythenumbers link

      Unfortunately ratings mediocrity isn't good enough when you have a new juggernaught on AMC called "The Walking Dead".  AMC doesn't need the critical halo any more.  They can do bigger advertising dollars on a Walking Dead RERUN than they can an original Mad Men.

      •  Still wrong (0+ / 0-)

        But that's what you get for quoting a Fox executive:

        The facts, Jack:

        [Man Men's] first season's premiere attracted 900,000 viewers,[39] a number which more than doubled for the heavily promoted[40] second season premiere.[41] A major drop in viewership for the episode following the second season premiere prompted concern from some television critics.[40]

        [41] However, "the second season finale [...] posted significantly higher numbers than the series' first season finale, and was up 20% over the season two average. 1.75 million viewers watched Sunday night's season finale, according to fast national data from Nielsen Media Research. The cumulative audience for the three airings of the episode Sunday night (at 9pm, 11 p.m. and 1 a.m.) was 2.9 million viewers."[42]

        The third season premiere, which aired August 16, 2009, gained 2.8 million views on its first run, and 0.78 million with the 11 PM and 1 A.M. repeats.

        Season Broadcast dates Premiere viewers
        (in millions)
        1[39] July 19 – October 18, 2007 0.90
        2[41] July 27 – October 26, 2008 2.00
        3[43] August 16 – November 8, 2009 2.80
        4[44] July 25 – October 17, 2010 2.92

        In 2009, Mad Men was second in Nielsen's list of Top 10 timeshifted primetime TV programs, with a 57.7% gain in viewers, second only to the final season of Battlestar Galactica.[45

        •  The only people that care about total viewers are (0+ / 0-)

          pay-tv cable; the care that their paying customers are finding value in their entertainment.   For regular cable the numbers that mater are the adult demos; A18-49...  None of which you list here.  It's also very important to note that the vast majority of advertisers sell on the basis of live+SD(live viewers+same day time shifters.)  Although there is a push to go to C3(live+streaming-with full 'commercial loads'.). Neilssen identifies live+7 but advertisers don't rate on live+7.   It's mostly a fig leaf;  a high increase just shows a higher potential audience in live, except the audience is picking something else to live+7s case for more than a day.

          So.. Your 'proof' contains irrelevance and probable irrelevance; total viewers and not A18-49(meaning the program squews old- or they would use the all important A demo,) and the time shifting is likely live+7;  if it was sd it would have high enough A demos.

          A combination of not enough people, bad demos and bad viewing habits make this an unattractive show to advertisers.

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