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View Diary: Truth in Advertising and the News (53 comments)

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  •  see my post above. (0+ / 0-)

    If my understanding that FOX news is registered with the FCC
    as an entertainment show is correct, than that's a whole different set of rules than a news show, where the FCC is concerned.

    I assure you that most advertisers do not take the FCC lightly, even those who run on cable.  You'll notice for instance, that all those prescription drug ads with the awful list of side effects read at warp speed at the end, run that way on cable and network.  

    Not saying advertisers don't get away with misrepresentations, and even rarely, lies, but no where close to the amount of them that FOX flies free with every day with no threat of consequences.

    It's true---arguably the most important product out there, the news, in the case of FOX, is allowed to lie and misrepresent facts willy nilly.  Can't get away with that with say, Viagra.  :)

    •  That's because... (0+ / 0-)
      I assure you that most advertisers do not take the FCC lightly, even those who run on cable.  You'll notice for instance, that all those prescription drug ads with the awful list of side effects read at warp speed at the end, run that way on cable and network.  /blockquote>

      ...those particular disclaimers are mandated by the FTC, not the FCC.  And the FTC's rules most assuredly do apply identically to cable and broadcast channels.

      Political Compass: -6.75, -3.08

      by TexasTom on Sun Mar 27, 2011 at 02:20:01 PM PDT

      [ Parent ]

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