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Daily Kos PPP poll, Feb 3-4 2012, MoE 3.1
A new Daily Kos-Public Policy Polling survey released today captures public sentiment on the issue of Susan G. Komen's withdrawal of funding from Planned Parenthood and the subsequent firestorm. The survey was Feb 3-4, 1000 adults, margin of error of plus/minus 3.1%.

In the survey, Komen clearly takes some hits both with the decision and the response of donors and volunteers. It was widely covered, and most of the public is aware of the controversy:

One of the main services Planned Parenthood provides is breast cancer screenings. Susan G. Komen for the Cure recently announced it would no longer fund this program. Have you heard about this decision?

Yes.................................................................. 83%
No ................................................................... 17%

Most recipients first heard about the news from television (59%), with a combined 14% from Twitter/Facebook/blogs and word of mouth.

Do you support or oppose Susan G. Komen’s decision to stop funding breast cancer screenings by Planned Parenthood?

Support ........................................................... 39%
Oppose ........................................................... 53%
Not sure .......................................................... 8%

When asked a specific "image" question:

Do you think that Susan G. Komen for the Cure’s decision has helped the organization’s image, hurt it, or has it not made a difference?

It has helped the organization's image............ 30%
It has hurt it ..................................................... 53%
It hasn't made a difference.............................. 14%
Not sure .......................................................... 4%

Komen comes out on the short side, and in the "what are you going to do about it" category, note these follow-up responses:

Does this decision make you more or less likely to donate money to Susan G. Komen for the Cure in the future, or does it not make a difference?

More likely....................................................... 29%
Less likely ....................................................... 49%
Doesn't make a difference ................................. 19%
Not sure .......................................................... 2%

Does this decision make you more or less likely to purchase "Pink"- or "Pink Ribbon"-
branded merchandise from partners of Susan G. Komen for the Cure, or does it not make a difference?

More likely....................................................... 27%
Less likely ....................................................... 43%
Doesn't make a difference ................................. 29%
Not sure .......................................................... 2%

Komen's monopoly on "corporate pink" sales is damaged. The idea that conservatives will simply make up for what they've lost from the general public is not supported by these numbers.

In regard to the specific issues of the controversy:

Do you have a favorable or unfavorable opinion of Planned Parenthood’s breast cancer screening services?

Favorable........................................................ 50%
Unfavorable .................................................... 32%
Not sure .......................................................... 18%

It's tough to figure who has a negative view of cancer screening, but apparently 32% do. And by ideological breakdown, only conservatives (51-25) have a majority unfavorable view. Liberals (72-17) and moderates (57-26) have a favorable view. If Komen is trying to de-politicize breast cancer screening, they've got work to do with conservatives.

Do you think that Planned Parenthood should be denied funding for breast cancer screening because Republicans in Congress are investigating them for providing access to reproductive health services like abortion and contraception?

PP should be denied funding................................ 38%
It should not .................................................... 52%
Not sure .......................................................... 11%

The full results are here.

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