Faux News held "fair and balanced" polling that is supposed to give America an idea regarding how "undecided voters" are thinking. Here you can see that they have the same people in multiple shows, 4 months apart. Thats a pretty narrowly focused focus group.
There is fair and balanced for you. At some point, these people are going to have to stop using the title 'News' and just go straight for 'opinion' because its getting obvious.
They decide, they report, you follow along or get labeled a kook or a nazi.