Many pundits now suggest that Democrats should cozy up to the “religious” voter. That by moving to the “right” votes may be flipped somehow.
A strategy based on a party wide swing towards Republican positions seems hypocritical to say the least. Any votes thus gained from the other side would probably be accompanied by lost votes in the base.
This 40% of the electorate may be more reachable than current Bush voters. 40% represents about 90-100 million potential voters. We need to focus on the demographics of these people, their reasons for not voting, their hopes, and their circumstances. We need to get inside their heads.
I propose the formation of a study group on “idiotes”. Let’s call it; “Nonvoter liberation” or something catchy. This group may be quite fragmented and each sub-group may require a different approach
If we start now we can beat Rove to this untapped reservoir.
Initial Googled sources for “non-voter” “demographic”: