CA Spec. Elec.: A third option?
Thu Nov 03, 2005 at 06:24:17 PM PDT
The TV ads on all sides are starting to ramp up now, on both sides of the issues. Here in SF, it seems that pro-73/75/77 and anti-75 are getting the most play, but that's just my impression.
But just now, I saw something different: A well-dressed couple, taking turns speaking directly to camera. Their message?
Vote 'No' on all California measures.
More below.
Perhaps I missed it before, but this is the first time I've seen this spot. It doesn't advocate or argue against any issue, but takes the tack of calling the very idea of this special election an affront to Californians. Can't argue with them there--it exists because of a governor looking for the easy way out, putting his laziness to the electorate as "fightink vor YOU!"
Frankly, if there was a ballot option to invalidate the entire election, that's the one I'd check. Yes, yes, 79 and 80 look like good measures. But Schwarzenegger's show is going to cost the state millions--hundreds of millions?--of dollars. So when I go to the polls on the 8th, I'll be grumbling all the way. And as curmudgeonly as I can be, I know there are many more out there even more so--to the point that their protest vote will be one that's never cast. To show their displeasure, they'll stay home.
That's what makes this ad interesting. It's a GOTV effort directed at people who've, for the most part, shut their ears to the entire election.
The people behind (and on) it are Joseph and Victoria Cotchett. Joseph, a multimillionaire trial attorney, has made massive amounts of contributions to Dem organizations and candidates around the country. There's no website or organization built to support it that I saw on the ad, and googling reveals nothing.
It's just a simple message--and an extremely valuable GOTV tool. We all probably know a few people who aren't going to vote. Appeal to their hatred of politics and homework. They don't have to expend brainpower, they can just express their frustration that this election is happening in the first place. They don't have to be 'pro' or 'anti' anything--they can simply be pissed at the whole idea. Just go vote 'no.'
NOTE: By no means am I suggesting you, dear kossacks, vote a whole 'no' slate. If you're here, you've already done the homework. 79 and 80 merit looks. The rest still blow. But when you talk to your friends, families and coworkers, and they get that 'You're making me think?' look on their faces, keep it simple and tell 'em to go vote no. Better to get the votes than not at all.
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