And below the fold is my missive to them:
Subject: Path to 9/11: Impact for Disney Share Prices
To Whom It May Concern:
I have been following the brouhaha behind the right-wing propaganda ABC is planning to air entitled "The Path to 9/11." I suppose you may not remember a similar brouhaha behind a hit piece the Sinclair Broadcasting was planning to broadcast about John Kerry; news of the event adversely affected share prices.
I plan to be shorting Disney stock in the next few days and making sure my portfolio contains no long positions in Disney stock as ETFs or mutual funds, because if this example of corporate governance is any guide, it is clear that Disney is ill-suited to be a brand worthy of my investment dollars.
Disinvestment of Disney and advertiser boycotts are mightly in order here.
If the share price of Disney is hammered down (remember how their Eisner troubles a while back were responded to by threats from dissident shareholders?) then I think Disney, like Sinclair before them (remember their attempt to swiftboat Kerry?) will fold like a cheap chaise-lounge purchased at Wal-Mart.
On Edit: Some commenters below have noted that a short position does require you to buy back shares later, and this can reduce the downside for Disney investors. Not everyone can or should short; it maintains an ongoing risk of a share price rise. Also, as I noted below, it's a good idea to divest your S&P 500 fund if you have a 401(k) account - it also hits Disney's advertisers, and you can tell them why you're divesting. If you've got a 401(k) plan, it's a good idea to examine that for Disney's presence there. Besides, it's September. The market's volatile anyway this time of year.
Also among the advertisers you can hit are the following: AT&T Cingular Ford Procter & Gamble Toyota Unilever, Universal Pictures (Note they haven't been announced, to my knowledge, to fund the right-wing propaganda, but since they're giving money to the propagandists, they might as well be called to account) Disney's share symbol is DIS.