One of the lessons taught in the DFA Training Academy (I attended the one in Tampa this past summer) is the need to form a cohesive, compelling message, a story about why we are Democrats and, more specifically, Progressives.
It can be harder than it sounds. My favorites are, "I am a Democrat because diversity is our virtue." and "Progressives are about the future. We are the future of the Democratic party because we envision America at its best."
In order to secure key victories next year, our candidates, yours truly included, must establish our message and hone it until it cuts like a knife. Fortunately, we now have some help. Our allies at the Center For American Progress have created 4 television spots which contrast us against our opposition. Here's my favorite:
http://www.youtube.com/...
Recognizing the beauty of these spots, our allies at MoveOn have created a poll so that we have a chance to voice our opinion about which is best. Everyone is invited to vote. Vote today!