As Wall Street and banks have crumbled, choking on their own greed and fraudulent double dealing, more and more consumers are realizing that credit unions are a safer and more stable place to put their money. If we trust that model with our money, shouldn't we trust it with our kids college education too?
Higher education faculty and administrators continue to butt heads because they see colleges as two very different things. Administrators see them like banks or corporations, and themselves as CEO's, and faculty see college as more like a credit union.
For those who aren't familiar with credit unions, they are owned and run by their employees and customers, so they have a vested interest in seeing that employees are treated fairly, customers are well-taken care of, and of course that the credit union itself continues to be solvent. This is more or less how faculty see the college, as a community of scholars that should take care of all it's members. Students should get a good education for their money, faculty should be able to make enough to support their families, and yes even administrators should be fairly compensated for their duties of making sure the electric bill gets paid and enough buildings are built to hold all the classes.
That is profoundly different from the bank or corporate model. A bank is concerned for the financial welfare of shareholders and a small group of senior executives. Customers and lower level employees exist only to enrich that group.
Ideally, market forces could pressure them to provide a similar product to the credit union since one way to make a profit is to provide the best product at the best price.
Unfortunately, there are less admirable ways to reward those shareholders.