Allstate Insurance, in an announcement just released, has become the twelfth company to pull its ads from The Rush Limbaugh Show.
Here is the company's release, via Think Progress:
“As radio listeners notified us that they were hearing Allstate ads during the show this afternoon, we contacted the vendor that arranges for our advertising placements and discovered that an error had been made and advertising time had mistakenly been purchased for the show,” the company explained. “We have asked our media buying firm to correct the error by discontinuing any advertising on the Rush Limbaugh Show moving forward in keeping with our original advertising plans and strategies.”
As I wrote
earlier today after AOL announced its suspension of ads, Limbaugh's day of reckoning is drawing closer thanks (in part) to the boisterous activism coming from those countless among us who refuse to let this partisan bully demean and slander others unchallenged.
And companies are, for a change, listening to the voices of those aggrieved rather than to that of Limbaugh.
For them, it's about the bottom line. For us, it's about justice, decency and respect for both the truth and for those mistreated by Limbaugh's pulpit.
And both streams are aligning, sweeping him into a long-overdue state of irrelevancy.
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Author's Note:
If you haven't already, please sign the petition requesting that Limbaugh be removed from Armed Forces Radio.
Additionally, as ipsos has elucidated in his fantastic post "How to take action against Limbaugh at the local level," local advertisers should be the next front.