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How's this for an impressive word cloud?

Word cloud for Jose Hernandez from Momentum Analysis survey.
That's how voters responded to a new poll from pollster Momentum Analysis, and that's what respondents remember from recent ads for for Orange to Blue candidate Jose Hernandez.

Beyond the happy word cloud, the survey is great for Hernandez.

Our recently completed survey shows Jose Hernandez and Jeff Denham in a statistical tie. Denham is clearly vulnerable, with mediocre favorable ratings, negative job ratings, and an anemic re-elect. And despite being outspent by over half a million dollars by Republican-backed groups in the time prior to this polling, mor say what they’ve seen and heard about Hernandez makes them view him more favorably. The opposite is true for Denham.
Goal ThermometerThe poll puts Hernandez at 43 and Denham at 45, despite the fact that GOP Super PACs have been pounding Hernandez with ads, outspending Hernandez by half a million dollars. And it's backfired, almost entirely.
Denham in clearly vulnerable: As we enter the final stages of this campaign and despite a decade in public office Representative Denham’s image is weak.  Equal proportions view Denham very unfavorably (13%) as very favorably (13%). And a plurality give Denham negative job marks (42%) while fewer give him positive marks (26%), with nearly three times as many “poor” ratings (14%) as “excellent” ones(5%). Even among voters Denham currently represents he receives more negative job marks (43%) than positive (31%).
Here's Denham's word cloud:
Word cloud for Jeff Denham in Momentum Analysis survey
Lesson here? Astronauts are heroes, don't try to trash them. That, and negative is as negative does.

Please donate $3 to Jose Hernandez on ActBlue.

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