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The Obama campaign has a new ad running in Colorado, Iowa, Nevada and Virginia that has a number of "regular folks" talking about the improving economy:


Woman: "We've gone from pulling into our parking lot, which was so depressing; there would be two or three cars (picture of empty parking lot by factory)to our parking lot being full.    

Different Woman: "We have a whole new second shift that brought in new employees and we have a future in our plant now.

Man: When you look at the President's plan I don't think there can be any question that we're on the right course for today's economy.

Different man: President Obama does get what people need, and that's jobs and opportunity to help themselves.

Another different man: Stick with this guy.  He will move us forward."  

Expect more of this in the debate by President Obama.  Instead of Romney's doom and gloom, President Obama will talk about where we've been, where we are now, and where we are going to be.

7.8 unemployment.  5 million jobs.  

Romney would have brought us the Great Depression had he been in office.  Instead, this President prevented a Great Depression and we're moving forward.    

Greg Sargent points out that polling supports this approach:


The new Post poll suggests why the Obama camp feels comfortable going here: It finds that 52 percent give him credit for unemployment dropping to 7.8 percent. So expect more of this.
WaPo: Greg Sargent
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