I'm a little slow... just this morning I realized the true beauty of Obama's 2012 slogan - FORWARD.
It is a direct comment on all of the racist "Take our country back!" cries of the Tea Party crowd.
Rather than accept the Tea Party framing of taking their country "back" from some foreign element that has hijacked it, Obama's campaign has interpreted it as "take our country back[ward]" - back to the failed policies that got us here in the first place.
No, they reply, let's take our country FORWARD!
I love that. Just wish I'd realized it sooner!