Given (1) that Ashley Judd isn't actually running for anything, at least not yet, and (2) the ad existing only as an internet thing for Karl Rove to talk about (though it ends with a prominent donation ask, of course), the effort doesn't seem to be too serious. It seems to be primarily a way for Rove to change the subject and make nice-nice with the Republicans who have been circling his building with torches and pitchforks.
Anyway, Rove is now promising more Judd-bashing—I guess he figures targeting people who aren't actually even running for something yet is probably one of the safer things he can do, given that all his other announcements lately have landed butter-side-down—so I guess that will be a thing.
“We are making fun of her,” Rove said point-blankly on Fox News. “She is way far out on the left wing of the Democratic Party, which is not very far out left in Kentucky.”Whatever.