Banner ad

The site should start sporting a traditional banner ad within the next hour or so.

It's an experiment of sorts. I'm not crazy about the look of banner ads, but it promises to be a huge revenue generator. And while the site is in good financial shape, I've started funding "fellows" to do great activism work. The more revenues the site generates, the more of those fellows I can fund. Currently, I'm funding two of them (in addition to a paid staff of three working on dKos and SportsBlogs).

What are they doing? Details will emerge down the road. I'm not ready to announce the projects they are working on, or who they are. But as soon as the election is over and I have time to get organized again, I'll be more forthcoming.

I've learned that us netroots activists can't depend on traditional funding sources to get our work done. And quite frankly, I suck at asking for money. But if Daily Kos can pay for those activism efforts, then I don't have to waste time begging for money and can focus on the important things -- building infrastructure.

Update: Guys, I'm with those of you complaining about the look of the banner ad. If I redesign the site to accommodate it I might let it make a comeback. But as is, I don't like it either and I'll probably pull it as soon as the Save Darfur ad expires at the end of the week.