Barack Obama received endorsements by three distinguished members of the Guardians of Capital... former chairmen of the Securities and Exchange Commission.

And it's aimed at people whom I think of as the "persuadables".

I live in a county with two Navy bases and a Republican Congressman who's been re-elected handily for twenty years. I'm a fifty-something, plain-looking, employed, white, male, suburban homeowner. I think I've got some "cred" (at first glance) with my moderate and conservative neighbors.

I try to reach them with just thirteen words...