Specifically, those fifteen presidents were (in reverse order) Bush, Clinton, Reagan, Carter, Nixon, Eisenhower, FDR, Wilson, McKinley, Benjamin Harrison, Cleveland, Grant, Lincoln, Pierce, and Jefferson. (I am excluding four presidents who died in their first term--William Henry Harrison, Zachary Taylor, Warren Harding, and JFK--and one who declined to run for a second term for health reasons: Polk.) Only three from that list failed to be reelected: Franklin Pierce, Benjamin Harrison, and Jimmy Carter. Each was a unique case.
Pierce was actually rejected for reelection by his own party, something that has never happened before or since. We can discount Harrison, who came to office without winning the popular vote. Carter is the lone exception here, the only president in U.S. history to decisively defeat the party in power, serve one term, and decisively lose a reelection bid against the other party. (I am using the word "decisively" to exclude an electoral/popular split like what happened in 1888.) That's how rare it is.
Whatever you think of Obama's policies, he's a far more skillful politician than Carter ever was, and anyone who doesn't realize that by now is living in a dream world.
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