Netflix has a Steve Carell comedy under that name, and though the show only premiered on May 29, the company started applying for trademarks on “Space Force” in other countries back in January 2019.
The military may be ahead of Netflix in line for a U.S. trademark on the term—and a trademark is not going to block either a new branch of the military from happening or Netflix from airing a show under the name—but, The Hollywood Reporter notes, “Conflict potentially arises when trademark users begin trafficking in similar products. Imagine for a moment that a ‘Space Force’ jumper begins appearing in retail stores. Who’s selling? The U.S. military or Netflix?”
With Steve Carell involved and an apparently long-term, ambitious troll job on the part of Netflix, you have to hope there are plans to make such question-mark moments as funny as possible.
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