Apparently reporters are boohooing about the traditional April Fool's releases. Good grief. They won't even do any independent reporting or analysis any more, and now they're whining at being expected to read an entire press release? Why not just sell crack, guys? You've lost any claim of integrity.
http://story.news.yahoo.com/news?tmpl=story&u=/ap/20040402/ap_on_el_ge/april_fools_politics
"One thing I learned from this is how few people read past the subject line or headline in a press release," said DSCC spokesman Brad Woodhouse. "There were some media outlets that didn't think it was all that funny."