"Conservative" Dean or Clark?

I know the issues that Dean can push to make himself more appealing to moderate voters:

He got an "A" rating from the NRA, and is therefore hunter friendly (you have to be in Vermont)

He was a fiscal conservative that could both cut taxes and balance a budget at the same time.

He supports the death penalty (as Clinton did).

What issues can Clark capitalize on to accentuate his moderate image?