The biggest pro-Clinton super PAC is entering general election mode with a four-state, $6 million television ad buy.
Both of the first ads, named "Speak" and "Respect," use Trump's own comments to cast the presumptive Republican nominee as anti-women.
One of the Priorities ads utilizes a variety of actors, clad in Trump t-shirts, mouthing his words about Megyn Kelly, his daughter, Ivanka, and other women, before asking the viewer: "Does Donald Trump really speak for you?"
Likewise, another ad uses similar statements from Trump with footage of the man himself, before asserting "Donald Trump is wrong for us."
You can watch the ads below—both focus on the inherent grotesqueness of Donald Trump as a person, which really is a subject deserving of an entire television series of its own. They'll start running Wednesday in Ohio, Virginia, Nevada, and Florida.
Whether television advertisements are effective or not—that is, whether they actually move votes, compared to lighting the same amount of money on fire and calling it done—continues to be hotly debated. The approach here is to appeal to the basic human decency of Republican voters who might have had just about enough of the circus their party has become. Maybe they’ll consider not voting for one of America's worst human beings for a change, just to mix things up?
It'll be interesting to see what happens. While Daily Kos readers follow politics excruciatingly closely, most people are not us and a good chunk of America hasn't heard most of these quotes from Trump before. Democrats and their allied super PACs hope that by November, they will have.