This TIME cover says it all….
When Donald Trump mucks things up, the first person to let him know is usually Republican Party boss Reince Priebus. Almost every day, Trump picks up his cell phone to find Priebus on the line, urging him to quash some feud or clarify an incendiary remark.
The Wisconsin lawyer has been a dutiful sherpa to the Manhattan developer, guiding him through the dizzying altitude of the presidential race and lobbying the GOP to unite behind a figure who threatens its future.
But every bond has its breaking point. For this partnership, the moment nearly arrived in early August. Priebus was on vacation when he learned that Trump had declined to endorse Paul Ryan, the Speaker of the House and a close friend. The chairman had a frank message for the nominee, according to two Republican officials briefed on the call. Priebus told Trump that internal GOP polling suggested he was on track to lose the election. And if Trump didn’t turn around his campaign over the coming weeks, the Republican National Committee would consider redirecting party resources and machinery to House and Senate races.
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How’s this working out? “Obama is the founder of ISIS”?
Then there are the challenges entirely of Trump’s own making. More than three months after he effectively clinched the Republican nomination, he has yet to settle on a strategy to match the demands of a broader electorate. In an interview with TIME on Aug. 9, the improvisational candidate sounded torn between conflicting pieces of advice, unsure of how much to hold back and when to let loose. “I am now listening to people that are telling me to be easier, nicer, be softer. And you know, that’s O.K., and I’m doing that,” he says. “Personally, I don’t know if that’s what the country wants.”
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