Fox News Viewership Falls 58% Since Election

April '05 marks "the sixth consecutive month where FNC declined versus prior month in M-F, primetime P25-54 (every month since Nov '04)," CNN's press release says. The 25-54 demo is coveted by advertisers. One insider called it a "downward spiral." FNC still has more demo viewers than CNN, though (443k vs. 304k in April).

Here are FNC's month-by-month weekday primetime averages in the 25-54 demographic:

Oct. 04: 1,074,000 /
Nov. 04: 891,000 /
Dec. 04: 568,000 /
Jan. 05: 564,000 /
Feb. 05: 520,000 /
March 05: 498,000 /
April 05: 445,000

This is a 58% drop in 6 months

Also: In April 2005, FNC's weekday primetime demo average decreased 25% compared to the year-ago, while CNN increased 27%

From the TVNewser