Here is the new ad:
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Pretty solid stuff. From The New York Times:
Former Vice President Joseph R. Biden Jr. is making his first television ad buy of the general election, a $15 million television, digital, radio and print advertising blitz starting Friday for five weeks across six fall battlegrounds — all states that President Trump carried in 2016.
The ads, which will air in Michigan, Pennsylvania, Wisconsin, Florida, Arizona and North Carolina, as well as on national cable, are evidence of Mr. Biden’s improved financial position after he raised $80.8 million in May, as well as a forceful early effort to lock in and expand the consistent lead he has established in national polls over Mr. Trump.
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“We’re playing offense,” Patrick Bonsignore, Mr. Biden’s director of paid media, wrote in a memo outlining the buy, which also includes $1 million in Spanish-language ads in Florida and Arizona. The campaign is also “making a mid-six-figure investment in African-American print, radio, and targeted digital programming” in the six states, according to the memo.
www.nytimes.com/…
I am really impressed by Biden’s messaging and tone. He is hitting all the right notes, providing much-needed leadership and hope during these rudderless, dark times.
Update 8:52am EST — I believe Progressive Muse has found another brand new Biden ad set to launch tomorrow:
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