Republicans have long accused liberals of being "soft" "weak" and "wimpy."
That's a big reason that women are drawn to Democrats sylistically, and men are drawn to Republicans.
If Dean is brisk with people, and a bit testy, and passionate....is that enough to bridge the gender gap?
It seems like men (like me) don't want a "Queer Eye" make over for Dean, they want him to go balls-to-the-wall for his convictions.