I just finished watching the four-part BBC series by Adam Curtis, 'The Century of the Self'. I'm floored by how good and comprehensive it is, not just as a history of media and pr, but of U.S. Political history.
Adam Curtis, who produced the fantastic 3-part BBC series 'The Power of Nightmares; the Rise of the Politics of Fear' last year in time for our elections, also made this piece, in 2002.
'The Century of the Self' covers the 80-year social history of the use of methodical psychological techniques in marketing and politics, from Coolidge through Clinton (and Tony Blair), and I think it's very important that everyone involved in politics see this, as part four covers the left's adoption of polling and focus groups.
George Lakoff fans will need to see this, and upon doing so will feel need to distribute it to their friends and family, just like what happened with 'The Power of Nightmares'.
I'll send anyone who emails me a copy.
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