Here’s a fun thing I did today. I typed “mitt romney” into the Google search engine. As expected, the top result was an advertisement from Williard’s campaign.
Next, I typed in “mitt romney bain” and the ad disappeared. Hmmm?
Then I typed in “mitt romney jar of pickles” and Williard reappeared.
When I typed “mitt romney is a douche”, Williard disappeared once more.
So, I typed “mitt romney trimalleolar fracture” and Williard reappeared again. WTF?
I wondered what all this hocus pocus was. Then I learned about Google Adwords negative keywords. These are keywords assigned by the campaign administrator that, if included in a search, will block an advertisement from being displayed.
I thought I would share with you some of the negative keywords that I found:
abortion
accident France
affair
against women ["against men" is not blocked]
airplane
Akin
Alabama speech
America the Beautiful
approval rating
avoid Vietnam
awkward
Bain
bane
Big Bird
billioinaire
birth [effective for "birth control", "birther", "birth certificate"]
blind teacher
blind trust
brown face
brown Latino
brown makeup
brown tan
bully
(continue below the fold to see the rest of the list)
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