http://www.salon.com/news/wire/2004/03/11/bush_ads/index.html
These ads are going to pull out the "tax and spend, weak on defense liberal" them to the hilt. What's more to the point, expect the press to go back into roll over and like the administrations private parts mode again, as they simply do not want to be on the wrong side of the Executive.
Is there hope? Of course there is, but expect the Executive to pull out all the stops to pump up the jobs picture in the next few months to peel his ratings off the floor, and expect a press to agree that the recession is because Kerry was thinking about raising taxes.