Local media have difficulty with national stories like this one. They are always going to be looking for a local angle, and the organization that I work for has found that with a modicum of effort and coordination, one can shape the local coverage of the story by organizing a viewing party and inviting the press.
Folks in CA may be interested in this tool for finding a viewing party near you, or for listing your own. Folks outside CA may find the tips and media resources helpful