I just received an e-mail announcing the comeback of BuyBlue.org. BuyBlue is a website that vets companies based on the company's campaign contributions. Rankings on people, planet and profit are part of the equation in determining how 'blue' a company is.
Link to BuyBlue.org Announcement
BuyBlue is taking it one step forward in Version 2 by becoming more activist.
Power of the Progressive
We plan to be much more partisan and focused in our efforts by running programs that are geared towards specific industries, companies, and seasonal shopping trends. Also, with a prospective Democratic majority for the next few cycles, we can also more effectively zero in on businesses that insist on feeding the conservative agenda and sponsoring conservative media.
Their intention is to fight back using the power of the purse in boycotting advertisers. Sarah, of BuyBlue, specifically talks about O'Reilly in the announcement and is asking for our help.
Join us in helping to fight back! Brave New Films has a tool that lets you help track and put pressure on Bill’s advertisers: Sign Up to Fight Fox ads. Combined with the already growing momentum behind this effort, we can strangle the advertising lifeblood of the neo-con docket that is Fox News. If enough of us let these companies know that we will not buy their goods until they drop their ads, we can send the message that people power plus buying power is a force to be reckoned with. At BuyBlue, we will continue to contribute to the growing momentum of netroots activism. Help us inaugurate BuyBlue v2.0 by contributing to this cause while it is still in the spotlight!
And Buy Blue will be at YearlyKos.
Thanks again for your time, I am excited and humbled to be part of the next phase of such an exciting and critical organization. If you happen to be attending the YearlyKos Convention in Chicago this week, be sure to stop by the BuyBlue booth to chat, give me your ideas and pick up a BuyBlue button!
Personally, I am really happy to hear this. Not only have I missed the company rating but an organized effort at putting Fox advertisors on notice is much needed.