Sarah Palin and her image.
The substance (such as it is) of Sarah Palin's latest Facebook post is simply another in a long line of disjointed recitations of GOP/TP talking points:
A $3.8 trillion tax increase is coming down the pike, folks. America’s tax cuts which can incentivize small businesses to expand and hire more people (thus fulfilling the mission to grow more private sector jobs), or even just to keep our doors open, will expire in four months. That expiration equates to an increase on your tax bill, starting at midnight, December 31.
...socialism...marxism... bare light bulbs dangling from frayed wires... bleak cinderblock apartments...
But what's more interesting is this mythology sustaining salvo:
(By the way, the Left sure gets wee-wee’d up when they’re called on something like this, eh? And here I am, thousands of miles away from DC out on a commercial fishing boat, working my butt off for my own business, merely asking the Democrat politicos and their liberal friends in the media: “What’s the plan, man?”, and they seem to feel threatened by my question. So, I’ll go back to setting my hooks and watching the halibut take the bait, and when I come back into the boat’s cabin in a few hours, I’ll log back on here to read their reply. I’ll have succeeded if they’re forced to finally reveal to Americans how they plan to increase taxes, and what they intend to do with our money. In the meantime, I’m catching fish.)
Her rise to prominence in 2005-2006 was due in large part to her ability to create an Annie Oakley cum Deadliest Catch image for herself. Of course, with the influx of Fox and Going Rogue cash, her halibut fishing business is now little more than an affectation, clearing brush if you will.
However, with regards to her political prospects, nothing has really changed since she ran for Governor; they are utterly dependent on sustaining this rugged frontierswoman image.
As the relationship between image and reality grows more tenuous, expect more and more PR pieces like this one.