The other white meat
But the fuss was in large part about the hat qua hat. Its text, “Make America Great Again” — a shameless rip-off of Ronald Reagan’s 1980 campaign slogan “Let’s Make America Great Again.” (Note how Trump tweaks it to be both less inclusive and more bossy.)...
The “rope hat” style is on trend these days. Gnarly skateboard periodical Thrasher Magazine sells them in several colors, highlighting — in rather Trumpian language — the “classy woven rope” that distinguishes its design. Urban Outfitters offers a circa 1992 Wu-Tang rope hat. Vintage rope hats routinely show up on Etsy.
In June, a bit more than a month before Trump wore one for the cameras, Golf Digest asked, “Are rope hats back to being cool?” after one appeared atop the head of 26-year-old PGA tour pro Harris English. This was no mere trucker hat. The rope is a distinctive touch.
...and of course there is a natural born constituency:
2017 President Trump & Speaker Boehner
"Drinking the (purple) Kool-Aid" is a figure of speech commonly used in North America that refers to a person or group holding an unquestioned belief, argument, or philosophy without critical examination. It could also refer to knowingly going along with a doomed or dangerous idea because of peer pressure. The phrase oftentimes carries a negative connotation when applied to an individual or group. It can also be used ironically or humorously to refer to accepting an idea or changing a preference due to popularity, peer pressure, or persuasion. The phrase derives from the November 1978 Jonestown deaths, in which over 900 members of the Peoples Temple, who were followers of Jim Jones, committed suicide by drinking a mixture of a powdered soft drink flavoring agent laced with cyanide. Although the powder used in the incident included Flavor Aid, it was commonly referred to as Kool-Aid due to the latter's status as a genericized trademark.