Watching interviews with Trump supporters at the inauguration, I was reminded how the only apparent qualification that his supporters could muster for this four time bankruptcy filer was that he was “a successful businessman.”
Initially, this is only a conceit of business people. When you go to your dentist, he or she does not lecture you about “what this country really needs is a dentist as president.” But you can't even walk into a pizzeria without listening to the owner drone on about how a businessman as president would solve all our problems. (“That’s terrific, Eisenhower, now can you include napkins with that?”)
But, since this will be the discussion, it is important to point out to all these people that pretty much all “businessman” Trump does is license his name. He is a mattress salesman, a seller of Trump steaks (while that lasted), etc.
To put that genius in perspective, here is a little fact about one aspect of Britney Spear’s name-licensing success:
The pop star partnered with Elizabeth Arden in 2004, and by June 2016 she had debuted her 20th fragrance. In 2012, her then 11 fragrances had reportedly earned her $1.5 billion and sold more than a million bottles in five years.
Gee, like Donald Trump, no one could disagree that Britney Spears would make a perfect president, right? (At least if and when she is ever freed from her mental-health based conservatorship.) She must be a genius.
So, keep reminding those dumb-struck Trump supporters that they have essentially given us a Britney Spears Presidency. And if everything predictably goes down the tubes, we will still have this: