In his story here: https://www.dailykos.com/stories/2023/1/25/2149207/-Daily-Kos-is-laying-off-staff-Here-are-the-two-painful-reasons-why
kos lays out the problem: about a third of site revenue has been decimated
It appears just subscriptions alone won’t do it, not enough people to buy enough subscriptions to make up for that lost 1/3 of site revenue.
But what about the power of small donations?
Using mostly small or smaller donations Daily Kos has helped to raise many millions for the candidates who DK endorses and urges users, readers and lurkers to donate to over the past two decades.
Daily Kos was on point in the wave which started seeking those small donations in particular clear back in the Dean for America campaign of 2003/2004.
The Blue Roots don’t individually have massive fortunes, but there are tens of millions of those Democratic Party voters and if even 10 million people donate 5 dollars that’s a $50 million dollar fundraiser.
So how about we try and help kos raise that $3 million Daily Kos needs for 2023?
You know what would really help get a fundraiser started?
Put a Big Orange DONATE button on the masthead, kos!
Post a story at least once a week telling us how much has been donated and by how many people, like the Dean campaign did with those bats.
I know you want to replace that revenue with a reliable source of funding and I am certain that you will find it, eventually. But until then?
kos, you’ve been asking us for two decades to send our money to candidates all over the country, and we’ve done it, again and again and again.
Kossacks have donated to our own fellow Kossacks during those two decades too, often raising thousands overnight for Community members in dire need.
How about in this down year with few elections to fund we focus on the Orange Clubhouse instead?
PUT THAT BUTTON ON THE MASTHEAD
Ask Act Blue to give you a break on the fees for this account only.
ENSURE it has recurring contributions available.
The minute I see that button, I’ll sign up to send you $15 a month, every month, moving forward.
Can we get another 199,000 people to do the same? Maybe not, but I’ll bet we can get a lot more than you might think to do so.
We’ve got most of the entire year to get there.
What say you, my fellow Kossacks?
Will you step up and help keep the lights on and the doors open?