The scoop: DFA stands for "Democracy for America"
Here's the rest of the story (the new DFA web site has NOT been launched as of 1:21 am, but this is a "stage" site)...
http://stage.democracyforamerica.com/features/2004/03/17/a_new_day.html
A New Day
March 17, 2004
My run for the White House ended last month. But for me, and for supporters around the country, our work to take this country back has just begun.
There's more...
Despite this record, defeating George W. Bush will not be easy. His strategists have a $100 million war chest available to transform his failed record into "morning in America."
What is the best response? To defeat George Bush, the Democratic Party and its nominee must stand up strong for our principles, not paper over our differences with the most radical Administration in our lifetime.
To win, we must directly expose the ways in which George Bush's policies benefit the privileged and the far right ideologues.
To win, we must confidently advance an agenda rooted in hope and real American values -- restoring opportunity, community, and integrity. People want back the country they believed in, a fair country where middle-class people could make a decent living and send their kids to college.
Our party must stand for our Party's traditional principles, stand sharply against the policies of the current Administration, and stand for real change in Washington.
That is not only the right way to take on George Bush; it is also the most effective way to succeed with voters who might be tempted to support independent or third-party candidates.
To do our part, we will create out of the Dean for America campaign a new enterprise, Democracy for America, committed to important core principles.
First, Democracy for America will be committed to strong, sustained grassroots involvement in democracy. Today, half of Americans don't even bother to vote. People see what the problems are, but they are cynical about the system and prospects for change. Only through doing will people recognize the power they have to change this country.
Second, Democracy for America will be committed to promoting an America where candidates and office holders tell the truth about policy choices and stand up for what they believe. The era when politicians equivocate about matters as fundamental as war and peace must end.
Third, Democracy for America will be committed to fighting against the influence and agenda of the two pillars of George W. Bush's Washington: the far right wing and their radical, divisive policies, and the selfish special interests who for too long have dominated politics.
Fourth, Democracy for America will be committed to fighting for progressive policies, like health care for all; investment in children; equal rights under law; fiscal responsibility; and a national security policy that makes America stronger by advancing progressive values.
To help defeat George W. Bush and his agenda in 2004, Democracy for America will focus on key battleground states, mobilizing our supporters and the groundbreaking organizing tools we developed during our campaign -- planting seeds on the Internet, meeting face-to-face at the grassroots, bringing new people into the process.
We will use these same tools to support congressional, state, and local candidates across America who stand for our principles.
And we will encourage members of our grassroots to run for office and offer them tools to achieve this. We want to change conditions so people no longer think that running for office is only for the wealthy or well-connected.
Democrats will win in November -- if we harness the innovative campaign techniques learned through our nominating process, and if we have the have the courage to stand up and tell the truth about our stark differences with this failed President.
Please join me in making Democracy for America a powerful tool to continue the battle for America's future. I hope you will support us with your ideas, your energy, as well as financially, as we move toward the November elections and beyond.
Sincerely,
Howard Dean