Quote from the srcpmedia website referring to the 2004 race:
"...the entire team at SRCP exceeded my expectation. SRCP provided high quality, creative advertisements targeted to the dynamics of the race both in the primary and the general. They actively engaged week in and week out on developing and implementing a winning strategy and message. In addition, they made it fun."
Congresswoman Cathy McMorris, WA
SRCP or Stevens, Reed, Curcio & Potholm, using the "politics of persuasion" like an Orwellian mantra, is McMorris' media consulting firm. Any surprise? Unfortunately never. I know I have that sick feeling and its not from the bug I caught recently. Cathy Ann McMorris never fails to confirm every single thought I have about her.
More below
Going to the
Stevens, Reed, Curcio & Potholm website, we find a slick looking home page. At the bottom, right next the black and white photo of John Kerry and the other more dynamic color photos, is the delightful picture of McMorris, used in the 2004 campaign, with downtown Spokane in the background and a couple of happy children at her side. Clearly they are not children that would have been affected by her vote against the bill to create Washington state's children's health insurance program back in 1999 when she was in the State House .
So, who are some of SRCP's other clients? People from all over the country. Some are small time folks like city mayors. Other are the really big Republican fish such as John McCain, Bill Frist, and Tom Delay. They may not succeed in making them look cute, but for many in this district they succeeded with Cathy. Of course it took $114,908.00.
Paul Curcio is McMorris' media consultant. Having produced ads for everything from Zest and Scope to Pepto-Bismol, the move to making ads for politicians like those from the NRSC seems all too appropriate.
With all these Republicans, why the photo of John Kerry? Because this media consulting firm is the infamous creator of the "Swift Boat" ad.
"Developing and implementing a winning strategy and message", Cathy tells us, was what the firm was actively engaged in. Well, the most memorable ad from the 2004 cycle was the lie about Don Barbieri's deceased father and a financial "deal". It was so bad, that the local Fox affiliate refused to run it.
One ad did tell about her great leadership skills in the State House, though I had never heard of her before seeing her red, white and blue signs with the annoyingly angular Cathy signature. And I learned virtually nothing from the ads and was confused about who she was.
It would be, I think, safe to say that this media firm has nothing to do with informing. Obviously they were so effective for her the last time, she has apparently hired them again. This time we get to feel warm and fuzzy when we see her dressed casually in a pink shirt (a change from her usual red, white, blue, or maybe black outfits) walking with her new husband. I'm not sure how many people realize who he is, since it is not easy to catch, because we dive right into the cesspool with which Cathy seems entirely comfortable.
Working with the big boys again she has her scary"the ranch man is really The Tax Man" ad and now, her even scarier variation on that, the strange combination ad, "The Tax Man and 9/11." Just in time for Halloween, this ad is so absurd it's practically a parody of itself. In it we learn by implication that Bush is America! And at the end we see Goldmark's eyes! Was someone thinking of The Great Gatsby? Or maybe Monty Python?
The depth of her corruption is amazing. Coming from the state scene in relatively "sleepy" little Olympia and her wholesome "hometown" of Kettle Falls into the world of big league corruption, Cathy McMorris has had no problem jumping right in up to her eyeballs with Delay, Hastert, Boehner, Pombo and the sleaziest of media consulting firms.
"In addition, they made it fun."
So glad to know it.
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