No, that’s not what I’m talking about, you kinky people. . . .
It’s one of those indisputable bits of knowledge that you need to eat enough fruits and vegetables to stay healthy. There are perhaps two basic ways you could go about promoting more fruit and vegetable consumption:
Harass people with boring, gloomy statistics such as:
- Up to 2.7 million lives could be saved annually with sufficient fruit and vegetable consumption.
- Low fruit and vegetable intake is among the top 10 selected risk factors for global mortality.
- Worldwide, low intake of fruits and vegetables is estimated to cause about 19% of gastrointestinal cancer, about 31% of ischaemic heart disease and 11% of stroke.
OR
Now, that’s what I call social marketing.
(Image courtesy of Copenhagen Wholesale Marketing).
Cross-posted at Impact Analysis.