This is my first diary (I hope I post it right), but here is what I think would be an amazingly powerful ad that hits to the heart of the John McCain-houses gaffe:
Take 3 or 4 sets of couples out of the thousands who have had to foreclose on their home in our country and have them each quickly explain their story. At the end of the story have each one say, "John McCain, can I stay in one of your houses?" Boom. Simple and effective dynamite.