Rachel Maddow, who has recently doubled her ratings, is totally on target. She recently divulged that her current strategy is to cover only what tRump DOES, and to IGNORE what he SAYS. In that way, she can continually highlight evidence of his ineffectiveness and unfitness to lead even a rural school board.
Maddow's recent pieces have cut to the heart of tRump’s inherent greed-jfocused corruption. As a result, he's being constantly forced to focus on distracting tRump's core voters from the truth that he's betraying every reason why they voted for him. And he's doing so every day.