Every appearance by a top Republican official or candidate should be recorded. Every one of them.
All it takes is one "Macaca" incident to transform a race or create one where one didn't exist. As the Montana incident blogged earlier today showed, a video can knock out prospective candidates before they even enter.
And this is no longer about finding one big blunder to put on a campaign commercial. It's about using video and (free) technologies like YouTube to build narratives about opponents, using their own words, at their own events.
It's never too early to start.
We've got a long, difficult slog ahead of us next year. The more material we amass today, the better we'll able to use that video to support our efforts next year.